Chiller Body to Debut Cooling Hat Insert at ICAST

Fishing enthusiasts and pros who love to fish in hot temperate zones know the pain of dealing with the sun and heat on the water. Chiller Body has already caught the attention and interest of fishermen worldwide who want to cool down when fishing gets hot.
“We are seeing a lot of product interest and purchases from people that love to fish but can’t stand the heat,” Says Chiller Body founder Peter Bowman. “The interest and initial sales volume from people that fish has made our decision easy to debut our Cooling Hat Insert at the world-famous ICAST in Orlando, Florida.”

ICAST, produced annually by the American Sportfishing Association, will be at the Orange County Convention Center from July 20-23.
ICAST brings together manufacturers with buyers and sellers of everything in the fishing industry. The marine economy contributed $397 billion to the nation’s gross domestic product in 2019, according to a report released June 8 by the U.S. Department of Commerce and the National Oceanic and Atmospheric Administration. The so-called “blue economy” grew 4.2% faster than the 2.2% growth logged by the nation’s entire economy.

“We would love to see existing and new customers meet us at the show,” said Bowman. “It will be a blast to get our Cooling Hat product out to people who love to fish and understand the value of keeping cool.”